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S02E05: Lasse Hall (ServeBolt) – You Can Win In Hosting Without RACING TO THE BOTTOM

Guest: Lasse Hall

CEO of Servebolt with a background in scaling tech and financial companies across Europe. Before joining the hosting industry, he built and exited two startups and advised CEOs on growth and transformation. He also played professional ice hockey, bringing a competitive mindset and grit into everything he does.

Why are traditional hosting companies stuck in the past? What’s the gap between shared hosting and hyperscalers? Can you scale a hosting business without racing to the bottom? What does “performance” actually mean in real-world hosting?

My guest is Lasse Hall, CEO of Servebolt, a performance-first hosting company focused on speed where it really counts: for e-commerce, publishers, and serious digital teams. Before joining Servebolt, Lasse built and scaled companies across tech and finance, and had a pro ice hockey career that now shapes how he leads and builds teams.

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