You will be responsible for planning, executing, and optimizing PPC campaigns across multiple platforms to drive new customer acquisition. Your role will involve conducting keyword research, competitor analysis, and developing campaign strategies based on market insights. This position requires an in-depth understanding of PPC best practices and the ability to analyze campaign performance for continuous improvement. You will collaborate closely with content, design, and product teams to create high-performing ad creatives, ensuring that ad copy aligns with product marketing strategies. Additionally, you will manage budgets effectively, ensuring that resources are allocated cost-effectively across campaigns and regions, while providing forecasting and budgeting guidelines for financial reporting. Familiarity with subscription-based business models would be a plus, as would agency experience. This role is integral to our Paid Advertising team and offers the chance to influence product development while working in a professional, supportive environment. You will be part of a progressive culture that emphasizes personal and professional development, with opportunities for external training and knowledge sharing.