Most people spend more than an hour every single day just dealing with emails. Think about it – replying, sorting, deleting, searching for that one message from two weeks ago… it all adds up. And that’s the problem Hostinger wanted to solve. Instead of trying to patch up what’s already out there, they built something completely new: Hostinger Mail – a business email service created from scratch, with AI at its core.
The idea is simple but smart: let technology take care of the repetitive, mechanical stuff – like writing quick replies, sorting messages, or finding lost threads – so people can focus on the work that really moves things forward.
Why Hostinger built its own email platform
Here’s a fun (or maybe not so fun) stat: the average person gets around 100 emails a day and sends about 50. That’s more than an hour gone – every single day – just managing messages. It sounds small until you do the math. That’s five to six hours a week, or roughly a whole workday every month, spent on something that’s not even your main job. For freelancers, business owners, and digital creators – that’s a serious productivity leak.
Saulius Lazaravičius, VP of Product at Hostinger, says that’s exactly what pushed them to rethink email from the ground up: “People shouldn’t spend their day buried in the inbox. Hostinger Mail gives that time back while keeping you in control.”
And honestly? That hits home. For years, the email experience hasn’t really changed -the same folders, filters, and endless notifications. Even when AI tools started appearing, most of them felt like extra layers of noise – add-ons that made things more complicated, not less.
Hostinger Mail is trying to do the opposite: make digital communication quieter, faster, and smarter.
But here’s the bigger story – and it’s about the hosting industry. Email might not sound exciting compared to websites or cloud infrastructure, but it’s at the heart of every online business. By building a native, AI-powered email platform, Hostinger is stepping beyond the classic “web hosting” model.
It’s no longer just about hosting sites – it’s about hosting your workflow. That’s a subtle but important shift for the whole industry. Instead of focusing only on uptime, speed, and domains, Hostinger is expanding into how people actually use their online space – how they communicate, sell, and grow.
In a market where most hosting providers still compete on technical specs, Hostinger is quietly redefining what hosting means: not just keeping your website online, but helping you work smarter while you’re there.
The smart stuff inside
So, what makes Hostinger Mail different? It’s fast, private, and has AI built right into the experience. No weird add-ons, no tracking, no ads.
Here’s what you get out of the box:
- AI email writer – Need to reply fast? It writes drafts that actually sound like you.
- Smart replies – Quick, natural responses for the usual “Got it” or “Thanks!” emails.
- AI summaries – Turns long threads into short overviews you can read in seconds.
- Smart search – Ask in plain language and find exactly what you need.
- Personalization – The AI learns your tone and style so it sounds more like you over time.
Simple idea: let AI handle the boring bits, so you can focus on the work that actually matters.
Meet Kodee – your inbox buddy
Then there’s Kodee. It’s Hostinger’s AI assistant that’s already part of other Hostinger tools, and now it lives in your inbox too.
You can chat with Kodee like you would with a teammate:
“Hey, find that invoice from last month.”
“Unsubscribe me from that newsletter.”
“Summarize this long thread for me.”
Kodee handles it. It can even update your contacts, tweak settings, or organize folders – all in the background.
The best part? Everything runs in a secure, private environment. Hostinger doesn’t use your data to train AI models. You’re in control the whole time.
Pricing that makes sense
Hostinger Mail works with all standard email apps and devices. If you’re on a paid plan, you get full access to all AI features. If you’re using the free version, you still get AI credits to test things out.
And this isn’t a one-off release either. Hostinger’s been on a roll – earlier this year they launched Hostinger Horizons, an AI website and app builder, and Hostinger Reach, their AI-powered marketing tool.
Looks like they’re slowly building an ecosystem of tools that actually work together – without feeling complicated.
Hosting isn’t just about servers anymore
For years, the hosting world has been all about speed, uptime, and security. Important stuff, sure – but not exactly exciting. What Hostinger is doing with Hostinger Mail flips that script.
They’re showing that hosting isn’t just about keeping your website online anymore. It’s about building tools that make your whole online life easier – from running your site to running your day.
The thesis is simple: The future of hosting isn’t infrastructure – it’s experience.
When your email, website, and AI assistant all live in one connected ecosystem, you stop juggling tools and start actually getting things done. Hostinger seems to get that – and they’re quietly building towards it, one smart launch at a time.
So yeah, this isn’t just another product release. It’s a signal that the line between “hosting company” and “productivity platform” is starting to blur.
And if there’s one thing we’ve learned from Hostinger lately, it’s this: they don’t follow the trend – they set the pace.