This Principal Engineer role at GoDaddy is a hands-on individual contributor position focusing on technical leadership, architecture, and strategic engineering decisions. The role involves deep architectural analysis of large, complex codebases to identify bottlenecks and design stabilization strategies. The engineer will pioneer AI-enabled automation, design and prototype AI systems that enhance product stability and customer experience, and lead observability infrastructure development using tools like Grafana. Responsibilities include driving technical decision-making, documenting architectural decisions, setting engineering standards, and mentoring senior engineers to elevate the team’s capabilities. The role bridges technical strategy with business outcomes through collaboration with Product Management and Architecture to align technical decisions with long-term business goals. Candidates should have 7+ years of software engineering experience including 3+ years as a technical leader, with proven skills in refactoring legacy systems, delivering production AI/ML solutions, and implementing observability strategies at scale. Preferred skills include experience with WordPress ecosystem, cloud platforms (AWS, Azure, GCP), and technologies like AWS EC2, ECS, S3, SQS, IAM, Grafana, Terraform, and Ansible. GoDaddy offers competitive benefits including paid time off, retirement savings, bonus eligibility, equity grants, health benefits, parental leave, and promotes a diverse and inclusive culture. The position is remote with occasional office visits as needed. GoDaddy is an equal opportunity employer committed to diversity, equity, and inclusion.