Experts
Content Marketing Manager in Sales & Marketing Department
in SiteGround - Bulgaria, Sofia

Hybrid
Full-time
Mid
Permanent

Job description

See job offer description.


As a Content Marketing Manager at SiteGround, you will be instrumental in driving the success of our product portfolio, managing content creation across various formats including digital campaigns, landing pages, web copy, print, blogs, sponsored articles, video and audio scripts tailored to different products, audiences, and market segments. You will translate complex technology into simple, inspiring messaging aligned with our brand. Key responsibilities include ideation, execution, distribution, and analysis of content, collaborating closely with PPC experts, social media, and web designers. You will produce blog posts, ad copy, ebooks, webinars, podcasts, tutorials, and online courses while planning and moderating webinars. A thorough understanding of SEO, content calendar management, and analytics will support your decision-making and content strategy adjustments. The role requires excellent English communication skills, a minimum of 3 years experience with demonstrable digital content success, research skills, attention to detail, and adaptability in a fast-paced environment. Additional assets include knowledge of Spanish or Italian, experience with websites, ecommerce, and video content creation. SiteGround offers a competitive salary with bonus potential, premium health insurance, reduced Friday hours, sponsorship for global conferences, free office restaurant and gym, fitness classes, multisport card, extra days off, gifts, and knowledge-sharing opportunities within a collaborative office culture.

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Benefits

  • Competitive salary with achievement bonus
  • Premium health insurance
  • Reduced working hours every Friday
  • Sponsorship for worldwide conferences
  • Free office restaurant and gym access
  • Free fitness classes (HIIT, Yoga, Pilates, table tennis)
  • Free Multisport or CoolFit card
  • Additional days off for long service and volunteering
  • Anniversary and company gifts
  • Knowledge-sharing meetups and mini conferences

Job requirements

  • Excellent near-native English written and spoken
  • 3+ years planning and writing digital content with proven results
  • Ability to explain complex technology simply through storytelling
  • Strong research and SEO understanding
  • Content calendar planning and execution experience
  • Ability to track and analyze content performance
  • Attention to detail and adaptability to fast-paced environment
  • Spanish or Italian language skills (advantage)
  • Experience with websites, ecommerce, AI products, and video content (advantage)