Marketing Manager – Technology – Cyber Security

This is a high-impact role with responsibility for developing and delivering the marketing strategy for our Cyber Security business.

You’ll work at the intersection of Cyber Security, marketing, sales and technology, building integrated campaigns that strengthen our market position, generate demand and create opportunities for customer engagement.

From thought leadership, digital campaigns and customer stories to webinars, events, PR and strategic partner activity, you’ll take ownership of marketing initiatives from strategy through to execution and measurement.

You’ll develop a strong understanding of the Cyber Security market, our portfolio and propositions, customer and sector challenges, the competitive landscape and evolving threat environment. You’ll use this insight to create compelling messaging and campaigns that resonate with our target audiences.

You’ll also work closely with strategic technology partners, including Microsoft, Fortinet and CrowdStrike, to develop coordinated go-to-market activity.

What You’ll Be Doing

As our Marketing Manager for Cyber Security, you will:

• Own the Cyber Security marketing strategy and plan
• Develop integrated lead-generation and brand campaigns across digital, content, events, webinars, communications and other channels.
• Build deep subject-matter knowledge of our Cyber Security portfolio, market, customers, competitors, partners and industry trends.
• Create and commission high-quality content, including thought leadership, webpages, eBooks, case studies and campaign assets.
• Develop marketing activity tailored to priority vertical sectors, strategic customers and target audiences.
• Identify opportunities to grow awareness and engagement through events, sponsorships, awards, PR and thought leadership.
• Work closely with Sales, Alliances, Practice Leadership, subject-matter experts and the wider Marketing team to deliver joined-up go-to-market activity.
• Set campaign targets, forecast results and analyse performance to continuously improve marketing effectiveness.
• Own and manage the Cyber Security marketing budget, ensuring investment is aligned to priorities and delivers measurable return.
• Monitor industry and marketing trends, introducing new approaches, channels and tactics where they can improve results.
• Champion brand consistency while finding creative new ways to communicate our Cyber Security capabilities.
• Contribute to wider Telefónica Tech marketing initiatives and share expertise and best practice across the team.

Telefónica TechUK&Iis a leading technology services provider helping organisations harness the power of technology to solve business challenges, drive innovation and create lasting impact.

With a diverse, highly trained local talent pool of over 1,000 employees, we bring together expertise across AI, Applications, Data, Cloud, and Cyber Security, helping customers navigate an increasingly complex technology landscape through connected, end-to-end solutions.

Our UK&I headquarters are based at The Walkie Talkie, 20 Fenchurch Street, London, with teams operating across the UK and Ireland. Our marketing team reflects this reach, with colleagues based across England, Scotland and Ireland.

Working as one joined-up marketing function, we combine our specialist expertise across brand, digital, campaigns, content, communications, events and other go-to-market activity to support the wider business. By working collaboratively across our teams and technology practices, we ensure our marketing is aligned to business priorities, responds to customer needs, and delivers a consistent Telefónica Tech experience for our employees and customers.