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Product Marketing Manager

Aruba  ·  Italy, Arezzo, Italy
Remote Full-time Not specified Marketing

Job Description

Aruba S.p.A. is the Italian leader in cloud, data centers and digital services. We are hiring a Product Marketing Manager to own go-to-market for one of our product lines.

What you will do:

  • Define positioning, messaging and value propositions for assigned products
  • Plan and execute go-to-market activities for new releases and feature launches
  • Build sales enablement assets and customer-facing content (landing pages, whitepapers, demos)
  • Analyze performance of campaigns and iterate based on data
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Benefits

  • Permanent contract, competitive package
  • Continuous training and growth paths
  • Hybrid / smart-working where applicable
  • Collaborative, modern environment

Requirements

  • 3+ years in product marketing, preferably in cloud, SaaS or hosting
  • Strong copywriting and storytelling skills in Italian and English
  • Experience working closely with PM, sales and demand-gen teams
  • Comfortable with marketing analytics and attribution