News
546 articles · 14 categories
Editor's pick
Interviews
Hosting Is the Next Layer AI Will Transform – Vito Peleg, CEO of Atarim
Vito Peleg of Atarim on why he reads AI as the biggest opportunity hosting has had in fifteen years, how today's vibe coders mirror the server-in-the-bedroom generation that built today's hosting market, and why reactive agencies feel like a tax while proactive ones win.
Hetzner Has Now Raised Prices Three Times in 2026. This One Is Different.
Hetzner announced its third price move of 2026 on May 27, effective June 15. New orders only, portfolio standardised into -1/-2/-3 tiers, and a new Limited tier introduces hardware segmentation as a structural market shift. Other European hosts will face pressure to follow.
Cloudflare Called It AI Restructuring. Every Hosting Company Faces the Same Decision.
Cloudflare cut 1,100 employees (20% of headcount) on a $639.8M record revenue day and used a "builders, sellers, measurers" framework that maps directly onto hosting operations. Billing, support triage, and compliance are where AI closed the gap. The advantage goes to who acts first.
WordCamp Europe 2026: A Hosting Industry Guide to the Schedule
WordCamp Europe 2026 opens June 4 in Kraków with Contributor Day plus two conference days. The Inside WordPress 7.0 panel anchors Friday. Hosting-specific sessions cover stress testing, secure hosting, DDoS, and CERN's 800-site migration. Over a dozen hosting companies sponsor.
Articles tagged #wp-engine
1–8 of 8
Other
WP Engine Counsel Seeks WordPress Foundation Dissolution as WordCamp Europe Opens
WP Engine pursues the dissolution of the WordPress Foundation while framing the broader lawsuit as defensive. The June 4 hearing falls on WordCamp Europe Contributor Day in Kraków, where 14 hosting companies including two Automattic brands sponsor the event and WP Engine does not.
Events
WP Engine’s DE{CODE} 2026: Agenda Overview
DE{CODE} 2026 brings together 7,500+ developers, agencies, and digital leaders on May 6 in two regional broadcasts. For hosting providers, the bot management session with Cloudflare, the ACF machine-readable content update, and the WordPress 7.0 preview are the most operationally relevant sessions. Registration is free and available separately for EMEA and the United States.
Other
WP Engine claims Automattic planned royalty fees for at least 10 other hosting companies
TL;DR: the 8% royalty proposal from 2024 is old news - but WP Engine now claims that Automattic planned similar demands for at least 10 other hosting competitors. The latest update also includes new internal communications and an alleged attempt to interfere with WP Engine’s Stripe relationship. We covered this case when it started in
Industry reports
Acquired to be shut down: How WP Engine absorbed Big Bite for its know-how
TL;DR - WP Engine’s acquisition of Big Bite, a newsroom-focused WordPress agency, matters not because it “changes the market.” It is part of a long-term trend observed for over a decade: hosting companies increasingly acquire SaaS tools, software, services, and agencies to cover the entire customer lifecycle in their offering. This time, however, WP Engine
Industry reports
WP Engine triumphs in legal battle with Automattic
WP Engine, one of the leading companies offering hosting services and tools for websites built on WordPress, shared important news on its LinkedIn profile. The court granted WP Engine’s request for a preliminary injunction, fully restoring access to WordPress.org for the company.
Mergers and acquisitions
WP Engine acquires NitroPack
WP Engine just announced on their LinkedIn profile an exciting acquisition: NitroPack, a Bulgarian company known for its comprehensive website performance solutions. This move is set to bring significant benefits to both WP Engine and its customers, further cementing WP Engine's position in the web hosting industry.
Industry reports
Elementor has launched its own hosting service. Will it break through against the competition?
Elementor, a popular website builder, is launching a new service – Elementor Hosting. This is a comprehensive hosting solution designed for WordPress users, offering managed hosting with a pre-installed Elementor plugin. In this article, we will take a closer look at this service, compare the available packages, and see how it stacks up against the competition.
Other
Liquid Web welcomes new CGO
Liquid Web appoints ex-WP Engine exec Sachin Puri as new CGO to drive strategic growth. It's ambitious growth plans in terms of the company seeks to strengthen its position in the competitive hosting and cloud services market.